MediaPost: Emotional Intelligence As A Leadership Tool

In an industry where the only constant is upheaval, marketing’s race for survival is relentless. Today, it appears that survival is dependent on the relationships we keep.

Legacy agencies are merging, disappearing in droves and in a continuous race to redefine themselves, mirror the pace of technology, culture and consumer unpredictability. An exhaustive process that doesn’t seem to be reaping business or growth. Despite evidence of consumer spending on the rise and a solid economy, advertising and media businesses continue to demonstrate a distinct failure to thrive.